Recent Blog Posts

Integrating social media data into your PR story

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My first week in tech PR

Our new starter, Jessica, recounts her first week with us and in tech PR!

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The power of non-media influencers in the tech industry

Question: Are non-media influencers just for the consumer industry? 

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Skills every B2B tech PR agency needs

Having worked both in-house and agency side, I know only too well how difficult it is to find the right agency partner. There’s a talent dearth, not just in the technology industry, but also in PR […]

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Account based influencer relations and PR

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How to successfully integrate Public Relations into demand generation

Marketing in the world of B2B is anything but straightforward. Unlike in B2C, you don’t have a mass audience of millions to market and sell to. In fact, it’s more than likely, depending on the […]

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